New licensing agency

Tamra Knepfer, who over the past 20 years has helped launch licensing and marketing campaigns for Disney Consumer Products, Sesame Workshop, and American Greetings Properties, has announced the opening of TK Brand Group, LLC.  

With offices in New York City, TK Brand Group offers brand management expertise, specialising in licensing and brand marketing services for entertainment and character properties, corporate brands, fashion, art and lifestyle programs. 

“I have always loved bringing brands to market and extending them in new and exciting ways at retail.  The time had come for me to take this passion and my years of experience and relationships in this industry to build a licensing agency with strategic brand management at the forefront of its programs," commented Mrs Knepfer.  

Tamra continued by adding: "We help brand owners looking for ways to extend their intellectual properties across various product categories, manufacturers looking for licenses to expand their product offerings by tapping into existing equities, retailers looking for exclusive brand opportunities, and companies simply looking to protect, manage, and grow their brands’ equity for the future – all while delivering incremental revenue to their bottom line.  Given my years of experience as a licensor, I understand the importance of nurturing and maintaining brand equity – which is why TK Brand Group has the tagline `Where Brands Come First'.”
 

---

Social Links