2011 Kazachok Licensing Forum takes shape
The Kazachok Licensing Forum, now in its eighth year, has plans to increase exhibitors, double visitor numbers and grow the international profile of participants.
An earlier show date, new show features and a lower entrance fee also top the list of developments and changes to the 2011 event, which takes place in central Paris, March 31st – April 1st.
Natalie Chouraqui, director of Kazachok, comments: “Over the last eight years, the Kazachok Licensing Forum has evolved from a show that focused on the French market to into a burgeoning international event with an emphasis on Continental Europe. Key objectives for the 2011 forum include an increase in international exhibitors and around 2,000 visitors, double the number who attended this year. We are also extending the reach of our marketing and PR campaign and aim to significantly increase the number of countries represented.”
New show features for the 2011 forum will include trend showcases which will display a selection of products, visuals, style guides and artwork as well as the introduction of Forum TV which will promote new properties and brands via sizzles and teasers, presentations and episodes on digital screens located around the show.
The 2011 event will also see an increase in pitching sessions from 25 to 36 and the conference programme redesigned to feature four key seminars lead by industry experts. Another show bonus is the reduced entrance fee of 45 € for two days.
Exhibitors already confirmed for the 2011 forum include: MTV / Nickelodeon & Viacom Consumer Products, Toei Animation Europe, 4Kids Entertainment, Canal + Licence, Planeta Junior, Warner Bros. Consumer Products, France Télévisions Distribution, Nelvana, Ankama, Wiley, TF1 Licences, The Licensing Company, Marathon Media, Moonscoop, Gallimard Jeunesse and M6 Licences, as well as first time exhibitor, Fulanitos.
Based at La Halle Freyssinet, the show will provide an ideal opportunity for decision makers from the licensing, retail, manufacturing and marketing industries to meet new prospects, sign deals, observe and analyse emerging industry trends and latest market data from key territories.
For more information on the show visit:
http://forumlicence.kazachok.com
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