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LIMA sponsors Tokyo licensing zone

LIMA is pleased to announce its sponsorship of the Brand & Character Licensing Zone at Creative Market Tokyo 2010

Creative Market Tokyo (CMT) is a rebranding of the Licensing Asia and Tokyo Contents Market which was held last year, and will be taking place during
October 13-15 2010.

CMT is a one-stop solution trade fair offering an unparalleled range of creative content featuring new and upcoming properties as well as long-established classics.

CMT is an official Japanese government-backed CoFesta (Japan International Contents Festival) event. Co-Festa (www.cofesta.jp) is the world’s largest comprehensive content festival encompassing games, animation, manga, characters, broadcasting, music, film, fashion and design.

New initiatives for CMT’s Brand & Character Licensing Zone include enhanced on-site presentation facilities for property launches, licensee meetings and press briefings, a property display gallery area, and a pre-show e-mail PR service to the trade fair visitor database. Returning programmes for 2010 include the licensing awards ceremony, seminars and complementary distribution of the licensing Yellow Pages directory.

With a record attendance of nearly 10,000 trade visitors in 2009, CMT is the ideal platform for presenting properties to the Japanese licensing community. LIMA members that exhibit will receive a discount from the
exhibition fee.

More information on the Brand & Character Licensing Zone at CMT, including downloadable exhibition pamphlets and application forms in English, are available at http://www.cmtokyo.jp/2010/bcl/index.html.

For more information on the international Licensing Industry Merchandisers’Association (LIMA) visit  www.licensing.org. For information on LIMA Japan, contact info@limajapan.org

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