Kidz Entertainment to represent Zhu Zhu Pets

Kidz Entertainment/EEMC has been appointed by Lisle International Licensing to represent exciting kids’ property Zhu Zhu Pets in the Nordics and Eastern Europe.

Zhu Zhu Pets have achieved unprecedented worldwide sales and attracted global media attention since launching just last year. The brand has since been recognised as Toy of the Year in the United States, United Kingdom and Australia.

“Zhu Zhu Pets is already a world-wide smash-hit in the toy sector and we are looking to replicate that success in the field of licensing,” says Colin Lisle, managing partner of Lisle International Licensing. “Kidz Entertainment has an unparalleled reputation in the Nordics and Eastern Europe and this appointment ensures that we have very strong representation in these key territories.”

“We are delighted to be representing Zhu Zhu Pets. The brand has huge potential and we will be looking to secure deals across a number of different sectors,” adds Morten Geschwendtner, CEO/managing director of Kidz Entertainment/EEMC.

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