Rainbow Magic E-Books Avaliable in US
HIT Entertainment, a leading provider of quality children’s entertainment, RosettaBooks and Amazon.com announced that the entire bestselling “Rainbow Magic” collection are available exclusively in the Kindle Store.

RosettaBooks, a pioneer in e-book publishing, will launch these books; this marks RosettaBooks’ first foray into the children’s e-publishing space, and the first time these titles have been made available digitally. Seventy-three books in the “Rainbow Magic” backlist catalog are now available in the Kindle Store, and future books will launch in conjunction with the printed editions from Scholastic.
Introduced in the U.K. in 2003 and aimed primarily at girls 5-9 years-old, “Rainbow Magic” is a collection of more than 80 books that follow the magical adventures of Kirsty and Rachel, two young girls, and their interactions with different groups of fairies and other creatures in fairyland. A publishing phenomenon, “Rainbow Magic” has sold 28+ million copies in 31 languages worldwide, including over 6 million books in print in the U.S. The series of books are highly collectible and regularly featured in children’s bestseller lists.
“We are pleased to build on our tradition of bringing top selections to the dynamic e-book market with the introduction of all 73 titles in the ‘Rainbow Magic’ series,” said Arthur Klebanoff, CEO, RosettaBooks, “and to join with HIT Entertainment and Amazon in offering the collectible and popular ‘Rainbow Magic’ for the expanding demographic of young readers on Kindle in time for the 2010 holiday season.”
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