Mattel's new chief declares industry in good shape
Bryan Stockston tells CNBC about his plans for Mattel on a global scale
Mattel's new chief, Bryan Stockston was interviewed by CNBC about
this plans for the company on a global scale in 2012 and beyond.
The interview, which can be viewed by clicking on the link below,
focused mainly on how toy trade is weathering this economic storm.
Stockston boosted the industry by saying:"The toy industry is a
resilient to recession." He continues:"Families are going to make sure
there are toys under the tree for their kids while mum and dad may have
to do some sacrificing, so the industry has actually grown under the
economic crisis. So we're pretty confident that the world is going to
have yet another good toy season."
Let's hope he's right!
Click on link to view the interview in full:
http://video.cnbc.com/gallery/?video=3000060537
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