New Fifi TV deals for Target
Target Entertainment has secured a major new multi-regional broadcast deal for Chapman Entertainment’s hit pre-school series Fifi and the Flowertots with Nickelodeon.
Series 1 (52 x 10-minutes) of Fifi and the Flowertots has been licensed for broadcast to Nickelodeon across Europe (including Benelux, Scandinavia, Germany, Spain and Italy), the Middle East, Asia (including India), Africa, Latin America and New Zealand. The deal was brokered by Cecilie Olsen, Sales Manager at Target Entertainment and marks the first time the show will be seen in some key territories including Spain.
Fifi and the Flowertots continues to be a global success for Target, which has international TV rights to all 117 x 10-minute episodes of the show. To date, the series has sold to broadcasters in over 150 countries with licensing rights concluded with over 90 licensees.
Target is also bolstering its sales team for 2011 with the hiring of two new sales executives. Imrun Islam has been appointed as senior sales executive, looking after Spain and Portugal, Eastern Mediterranean, Africa and Benelux, while Kanwal Hayer is also a new senior sales executive with responsibility for selling Target’s catalogue of hit titles to Russia and CIS, the Middle East, Israel and Asia.
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