4sight signs first three licensees for Pachanga
4sight licensing solutions, a subsidiary of 4Kids Entertainment (KIDE.PK), has secured its first three licensees for Pachanga.
Pachanga is a distinctive collection of artwork, illustrations, drawings and designs created from the natural designs and colour patterns seen on the wings and bodies of over 300 different species of moths found in South America.
A3 Media has signed on to launch a Pachanga-themed app for Blackberry smartphones along with mobile personalisation content including wallpapers, animated screensavers and menu themes in all major territories worldwide; Atlas Wall Coverings has come onboard to produce wall murals incorporating the Pachanga imagery in all territories and Art.com has signed on to create canvas prints and posters with the Rain Forest-based brand iconography across the globe.
The extensive Pachanga design bank, with its moth-inspired collection of imagery, has been featured in a book from German publishing house Schmidt Verlag, which has earned several honours including a prestigious Gold Award at the 2008 International Forum of Design competition, along with an Honorable Mention at the Art Directors Club Deutschland.
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