New series for Postman Pat

Classic Media has announced a further commitment from the BBC for the television series Postman Pat Special Delivery Service (SDS).

Following the launch of Postman Pat SDS in September 2008, Classic Media has received an acquisition for 26 x :15 minute episodes of Postman Pat’s special delivery adventures to air in 2013 on the BBC.

First introduced on BBC1 on September 16, 1981, Postman Pat has the honour of being the longest running animated series on the BBC. This new commitment secures Postman Pat’s presence on the BBC through to 2018.

Chloe van den Berg, EVP - International, Classic Media, commented: "We’re delighted to be continuing this long-standing relationship with the BBC for Postman Pat.

"As the longest-running animation series on the BBC, there is huge nostalgia and awareness over three generations for the nation’s favourite postie and the new series confirms the popularity of the refreshed SDS brand."

Kay Benbow, Controller, CBeebies, added: “After all these years Postman Pat continues to deliver for us, so we are delighted to be welcoming this much loved character back to our screens for brand new adventures."
 
This September, Postman Pat will celebrate his 30th birthday with a large-scale PR and marketing campaign including special events, TV and radio appearances across the UK. Celebrations will be targeted at pre-school fans along with their parents and grandparents who grew up with Postman Pat and his daily adventures in Greendale.

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