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Angry Birds and K'nex build a deal

New line of building toys for the birds

US toyco K’Nex has inked a deal with Finland’s Rovio Mobile to produce an Angry Birds line of building toys.

The sets will launch in Autumn 2012 and will feature popular Angry Birds characters, buildable launchers and other elements from the game, which has been downloaded more than 600 million times. The set is aimed at children ages five and up,

The deal joins a wide range of other consumer products for Angry Birds which includes apps, merchandise, entertainment and book publishing.





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