New ranges for Forever Friends
Ultimate Products teams up with Hallmark to celebrate 25 years of Forever Friends
Health, Beauty and Housewares specialist Ultimate Products are creating a beautiful range of ceramics, tableware and health and beauty products in collaboration with Forever Friends to celebrate 25 years of the brand.
Working closely with Hallmark, Ultimate Products will provide consumers with great products, beautifully packaged.
Adorned with the well-loved Forever Friends bear the range will convey the sense of hugs and cuddles, happiness and warmth that the brand invokes.
This loveable health and beauty range includes handy pocket tissues, boxed tissues, wipes, cotton buds, plasters, toothbrushes and toothpaste perfect for any beauty regime.
The fantastic housewares range includes dinnerware, lap trays, placemats, coasters, glasses and cutlery sets, perfect for keeping children happy at meal times.
Anthony Balkin, Housewares Managing Director says : “The launch of our range in Autumn/Winter 2012 will coincide with 25 years of Forever Friends. We are very excited to be collaborating with such a hugely successful, iconic brand”.
Julie Michell, Licensing Manager at Hallmark Cards commented: “We are delighted to welcome Ultimate to our ever-growing portfolio of licensees. The brand has seen amazing growth over the last few years and with their vast experience and the fabulous ranges in development, we’re really looking forward to Ultimate enhancing that growth even further”.
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