Taking over the Shoeniverse!
SunDance Licensing Announces a Shoeniverse of Products with Giftcraft
SunDance Licensing has signed its first deal for artist Jennifer
Strait’s Shoeniverse Collection. The Shoeniverse collection is 52
sometimes lavish, sometimes irreverent and always wildly creative
paintings by Strait. Each concept in design and title shares women’s
love of shoes and other fancies.
Giftcraft has created the first three-dimensional Shoeniverse products, 10 figurines in all, with clever titles such as Shoe Wanna Bet, Crown Shoewels, Shoe Loves You Baby?, Shoes Cruise, Shoe Wanna Play Around?, Shoeperhero, and Taming of the Shoe.
Strait’s shoes have been intricately sculpted from Polystone, are 4 – 4.5 inches in length, and will retail at $16.99 in independent gift retailers, as well as boutiques, hospital gift shops and other specialty stores. Jennifer Strait couldn’t be happier and says that “Giftcraft stayed totally true to my artistic vision when translating my original paintings into the figurines.”
Giftcraft’s Director-Design & Development, Eva Gulbinski said, “Jennifer Strait’s Shoeniverse Collection is so appealing because it is incredibly witty and sassy! And we look forward to bringing a complete product line of her work to the marketplace.” Giftcraft is well known for creating full collections of gift items from talented artists.
SunDance Licensing signed on Jennifer Strait just a few months ago and is thrilled to be launching her first products line with Giftcraft at this January’s Atlanta Gift Show. Giftcraft can be found at the Atlanta Gift Show in Showroom 1521, Bldg. 2 - 15th Floor.
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