Mike the Knight goes online
HIT Entertainment has announced that the Mike the Knight trade website, www.miketheknight.com is now live.
Featuring a brand overview, detailed character descriptions, and background information on the programme’s international broadcast partners, www.miketheknight.com will provide an overview of this new property for new and prospective partners.
Jules Heaton VP, Global Brand Management said: “As the build up to the programme launch draws ever closer, the trade pages of the website provide an interim one-stop-shop to help partners and interested parties familiarise themselves with the brand.”
Designed by the in-house digital team, over the coming months the site will include regular news updates as well as additional details about the series.
A comprehensive consumer website will launch in autumn to accompany the series.
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