Charity Foundation honours awarded to Disney Executive
Fashion Delivers Charitable Foundation Honours Disney Consumer Products Executive Pamela Lifford at Sixth Anniversary Gala
Disney Consumer Products celebrates Pamela Lifford, executive vice
president, Global Fashion and Home at Disney who was named one of the
fashion leaders honored at Fashion Delivers™
6th Annual Gala at the American Museum of Natural History in New York City
Fashion Delivers recognized three outstanding honorees who personify the belief that the fashion industry has a heart including: Pamela Lifford; Tom P. Johnson, CEO of Aéropostale; and Andy Hilfiger, Creative Director, Andrew Charles.
Former Disney Consumer Products Chairman, Andy Mooney presented the award to Lifford during the award ceremony. Along with entertainment and fashion celebrities, Disney's leading lady Minnie Mouse joined the gala wearing a Vivienne Tam dress designed just for her fun loving personality and fashionable style.
Lifford has led the transformation of Disney's identity in the fashion marketplace. This transformation, which includes a focus on design, quality, and product innovation, has improved consumer and critical perceptions of
Disney as a home furnishings and lifestyle brand. During her tenure DCP's apparel team positioned Mickey Mouse and Minnie Mouse as global fashion icons and executed new business models, now known as direct-to-retail
licensing, which provide retailers with customized solutions for offering compelling and differentiated products to their shoppers.
Since 2002, Disney has collaborated with leading designers from Dolce & Gabbana to Jean Charles de Castelbajac and Stella McCartney to make classic characters like Snow White, Mickey Mouse, Alice In Wonderland and others
forever fashionable. Today, Disney ranks as the world's 15th largest apparel brand and is consistently recognized among the top 100 fashion brands by Women's Wear Daily. Prior to joining Disney, Lifford had over 20 years of
apparel industry experience, including product development roles at Road Runner Sports and Nike.
"Since our founding six years ago, Fashion Delivers has helped millions of people both here and abroad to reclaim their lives with the simple gift of new apparel or home items," said Allan Ellinger, Chairman, Fashion Delivers.
"We couldn't do the work we do without the support of our donors and our industry — many of whom we honor at the gala. This year, we are privilege to count Pam as one of our three honorees."
As a strong supporter of The Village Family Services in North Hollywood, Lifford participates in their annual fund raising events, and also had the fashion and home team "adopt" the charity last year. They provided funds
from sample sales, donated books and services, and organized and funded their annual Christmas party for 1500 families. Lifford has supported the Los Angeles Mission's food services and mentoring programs, has helped
community-based programs for children and the elderly through Disney VoluntEARSs and volunteers for Breast Cancer Foundation events in Los Angeles.
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