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Peter Rabbit hops into Silvergate Media

Former Chorion head buys Beatrix Potter

Chorion has confirmed that its former chairman Waheed Alli, who resigned last month, has purchased The Octonauts and the representation rights to the classic World of Beatrix Potter property and The Tales of Peter Rabbit from Chorion through his new company Silvergate Media.

Chorion has confirmed that its former chairman Waheed Alli, who resigned last month, has purchased The Octonauts and the representation rights to the classic World of Beatrix Potter property and The Tales of Peter Rabbit from Chorion through his new company Silvergate Media.

Reports suggest that sold his share is ASOS, the online fashion retailers, for £30 million to fund Silvergate Media, established earlier this month.

Silvergate will manage the licensing and merchandising rights to The World of Beatrix Potter.

Publisher Frederick Warne & Co. is still the  owner of Potter's literary properties.




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