Thomas chugs all the way to Asia

A clutch of HIT Entertainment's top properties are to be broadcast in China and Korea.

Chinese broadcaster, CCTV and EBS in Korea are bringing Thomas & Friends, Bob the Builder and Barney to pre-school audiences.

Antonio Huab, SVP Thomas Asia at HIT Entertainment, says: ‘We’re delighted to extend our relationship with CCTV and bring new CGI episodes of Thomas & Friends to audiences in China who we know already love the brand. It’s also very exciting to introduce Barney to the EBS audience, along with the new CGI Thomas & Friends and Bob the Builder through our new partnership with the channel.

China and Korea are two key markets for HIT Entertainment within the Asia-Pacific region and we hope these deals will further promote growth for our brands in these countries”.

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